Centrally located in Sydney’s pulsating business district in MidCity Shopping Centre at the heart of Pitt Street Mall, the store will boast the largest Tissot collection on display in Australia and allow customers to enjoy a premium purchasing experience.

With one in four traditional Swiss watches sold around the world a Tissot timepiece, the Sydney Boutique will also house an on-site Watch Technician to support in-store watch repairs.

It is the first time since 2012 that Tissot will have a direct customer service offering in Sydney, specialising in battery replacements, link and strap adjustments, diagnostics and cleaning.

Boasting more than165 years of quality and innovation, Tissot has cemented itself as one of the biggest watch brands in the world. Through opening the Tissot Boutique Sydney, Tissot has strengthened its presence in the Asia-Pacific and added to its 360 boutiques around the world.

« MidCity Shopping Centre is a renowned hub for watch lovers and is a trendy hotspot implanted in a fastmoving district amongst Australian customers. We hope our store will attract and provide an enriching time for all,” said Mr. François Thiébaud, President of Tissot.