Tissot marks its one-year countdown to the FIBA Basketball World Cup 2019 with ceremonies in competition's eight host cities
Le Locle, Switzerland - Friday, August 31, 2018 Today, Friday August 31 2018, marks exactly one year to the FIBA Basketball World Cup 2019 tipping off in China. The milestone was commemorated today in Beijing and will continue to be celebrated in the eight cities that will host FIBA's flagship competition.
Tissot has been a FIBA Partner and Official Timekeeper since 2008. In September 2017, the largest traditional Swiss watch brand based on volume and FIBA extended their partnership beyond the 2019 FIBA Basketball World Cup. In addition, Tissot is also the Official Timekeeper of the FIBA EuroBasket, Asia Cup, AmeriCup and AfroBasket and also recently became the Official timekeeper of FIBA 3x3. As a true Global Partner of basketball, Tissot is also the Official Timekeeper of the NBA.
To celebrate this significant milestone on the way to the first World Cup in China, the brand decided to place in these eight different cities countdown clocks, which present the time remaining until next year’s tournament.
Tissot President François Thiébaud said: “We look forward to continue our longstanding relationship with FIBA and these upcoming events will reinforce our relations. Being associated with such an international sport as basketball underlines our dynamic nature and our values of precision and performance. Offering exclusive services to the World Cup and celebrating the key moments also give our customers an additional reason to be proud of their commitment to Tissot”.
Patrick Baumann, FIBA Secretary General and International Olympic Committee (IOC) Member, said: "We're honoured to be in Beijing to mark exactly one year to the start of the FIBA Basketball World Cup 2019. This milestone means there are only 365 days to go before we witness an historic FIBA Basketball World Cup - the first played in China, the first hosted by eight cities and the first to feature 32 teams. It is so close, we can almost touch it.”
The launch event, which took place this Friday, opened the series of the eight events which will last for two weeks (August 31-September 12). On hand to witness the festivities were distinguished guests, including Susan Chen Country Manager of Swatch Group China, Patrick Baumann FIBA Secretary General, Niang Hamane FIBA Vice President, Shipley Burton FIBA Executive Committee and Central Board member and Zhang Jiandong, Chairman of Committee Deputy Mayor of Beijing City.
- 31.08.2019 - 15.09.2019 FIBA World Cup